Advertising that fills seats

Most church websites measure nothing

Choose your configuration

One plan, one price — $147/month whichever configuration you choose. You pick your configuration at kickoff, not at checkout — and you can switch anytime.

Google-configured ads require a website. If your church doesn’t have one yet, the website + advertising bundle covers both.

What the monthly report actually contains

The first Monday of every month, you get one email in plain English — not a dashboard login, not a 40-page PDF. On the Combined configuration it’s still one email, covering Google and social together. Every report answers four questions:

People reached

How many people nearby searched for a church and saw yours on Google, and how many more your ads reached on Facebook and Instagram.

Clicks and visits planned

How many tapped through to your site, and the actions that matter — plan-a-visit form submits, directions clicks, phone taps — measured with GA4 conversion tracking we set up.

What we changed

The keywords, ads, or creative we adjusted this month, in plain words. Ad accounts that nobody touches decay; active management is part of the plan.

What's next

Next month's plan — including seasonal pushes like Easter, Christmas, and VBS when they're coming up.

The tone we aim for reads like this: “X families nearby searched for a church and saw yours; Y tapped through; Z planned a visit. Here’s what we changed, and here’s next month’s plan.”

Samples

What your ads could say

These are samples we wrote to show the style, not ads we've run or results we've measured. Yours use your church's real service times, photos and voice.

• Facebook and Instagram videoSample

  The pastor in the parking lot

  Been meaning to try church again?

  Hi, I'm Pastor [Name] at [Your church]. Here's exactly what Sunday looks like: park right here, walk in these doors, and someone will point you to kids' check-in. It's about an hour, and jeans are normal. Come as you are.

  Plan your visit

• Google search (Ad Grants)Sample

  What Sunday looks like

  [Your church] | Sundays at [10 AM] | Kids welcome

  Wondering what to expect? About an hour of music and a message you can use Monday. A safe, fun room for kids and coffee in the lobby. Service times and parking are on one page.

  See Sunday at [Your church]

• Facebook and InstagramSample

  Christmas Eve invitation

  Christmas Eve at [Your church]. There's a seat for you.

  Candlelight services at [4] and [6 PM]. Bring the whole family, and the kids have their own time during the [4] o’clock. No need to know anyone. Just come.

  Save your seat

• Facebook and InstagramSample

  Easter invitation

  Easter at [Your church], Sunday, March 28

  Services at [9] and [11 AM], with an egg hunt for the kids after each one. First time with us? Tell us you are coming and we’ll have a seat saved.

  Plan your Easter visit

The questions churches ask before starting ads.

Is there a contract?

No. Like every Church Digital plan, advertising is a flat monthly price with no setup fee and no contract — you can cancel anytime from your account.

Does the monthly price include ad spend?

The Google side usually needs no ad budget at all: Google Ad Grants gives qualifying churches free advertising inventory from Google, and our job is winning and managing it. Social ads do use a real ad budget on top of the management fee — we agree on that budget with you in writing before anything spends, and we'll tell you plainly if a budget is too small to be worth running.

Do we need a website first?

For the Google configuration, yes — Ad Grants ads must land on your church's own site, so if you don't have one, the website + advertising bundle covers both. The social configuration can run without a website.

What if our church doesn't qualify for Ad Grants?

Applications sometimes bounce — usually over website content or nonprofit verification. When that happens we fix the cited issue and reapply, and the social configuration can start in the meantime so your ads aren't waiting on Google.

How will we know it's working?

The plain-English monthly report: people reached, clicks, visits planned, what we changed, what's next. No dashboards to learn and no ad-agency jargon — and a real person answers your questions within one business day.